Archive for the ‘ Uncategorized ’ Category

Technical Writing – Make your career

Technical Writing is documenting the complex articles in a very simpler, crisp, clear and concise manner which a layman can understand. The aim of Technical Writing is to make the documents easily understandable by the audience and also to change the way people tend to do certain things currently. Technical Writing helps in following the instructions especially the technical procedures in a more precise manner.  Technical writers use tools such as Robo help, Frame Maker, Dream weaver and also to an extent HTML while making the documentation.

Aims of Technical Writing – is to make the documentation much simpler and user friendly to the audience. Tech writer designs an article in such a way that any individual should find it easy to carry out the instructions.

Objectives of Technical Writing – Tech writing helps in improving the current procedures technically to a simple and appropriate manner. Documents in Technical Writing are designed in such a way that the Global audience can understand the procedures.

Scope of Technical Writing – Technical documentations are used worldwide in one or the other way. It is used in various industries, educational institutions, pharmaceuticals and many other departments.

Scope for improvement – There will be informal training for Technical writing in most of the industries which is not sufficient, but there should be a certified formal training for technical writing, the way we have this particular training institute. This training can be provided to enhance the knowledge of a person who has flair for writing so that it improves his or her skills in the tools what a tech writer uses.

Technical Writing is booming in the current world. A technical writer has a lot of growth. Technical writers don’t need to have good communication, since the tech writer usually interacts with the Subject Matter Experts (SMEs) to  get the documents completed, also probe the SMEs to get the appropriate information that is required for the development of the technical documents.

– Student, Black & White Tech Writing Solutions P Ltd

Original Content an advantage for SEO

“It’s a jungle out there!” is an apt description for the internet. In the recent years the internet has seen a hype in providing monetary help in many a ways to its users. Even a click provides money. The internet’s traffic has become chaotic.

A web site is usually used to promote or sell a company, product or service. Its content should have the gravity to change casual visitors to prospective clients. This can happen only when one’s website is first viewed by the viewer. This is where the term SEO enters. Search Engine Optimization (SEO), is a technique used for increasing traffic to a particular site.

The search engines are text driven, they crawl the web looking at sites and getting an idea what each site is about. The crawler or spider indexes the visited web pages according to the content it finds and stores it in a database for easy retrieval.

When a visitor hits the search button, the search engine processes the request by comparing the given string with the indexed pages. The spider retrieves the most relevant pages by the help of an algorithm based on keywords density, links or metatags.

Original content will be indexed faster. A website should have unique and relevant content to satisfy its visitors as well as the search engine. The present generation of people relies upon the net for each and everything.  For a single request the search engine will produce millions of pages and when a visitor comes across the same content repeatedly he will feel frustrated. The search engine will therefore give a low rank for those pages.

Copying or plagiarism as it known to the internet community is a crime and those who commit it will be sued. Original content will also help in generating inbound quality links. Getting ranked or not, it all depends on the content.

Student – Black & White Tech Writing Solutions P Ltd

New Office Address

This is to inform you that Black & White is shifting base to a new state- of- the- art facility effective – September 30, 2011.

The new address would be:

Black & White Tech Writing Solutions (P) Ltd.
2nd Floor, No.723/A, ESI Hospital Main Road, 3rd Block Rajajinagar, Bangalore – 560 010  9986206222

Landmark: Above HDFC ATM / Near to Axis Bank ATM / Coffee Day/ Opp to ESI Bus Stop.

We are moving to a new location

We will have a new office address, we are moving to a bigger & a better facility shortly.

follow us on facebook – for more updates


Technical writing course – Poster

Technical Writing Program

Black & White, being an end to end technical writing company, would want to bring out the importance of technical writing to the aspiring writers about the industry, the profession, and their prospective growth here.

Technical writing is a field of study that involves presenting data and information in a procedural form. It presents technical and complex information in simple and easy-to-use terms. Technical writing is about communicating particular information to a particular audience for a particular purpose. It enables users to perform tasks in a specific way. We believe that while presenting technical information in a most simple way, technical writers need to have in mind the needs of the audience they are provided the information for. Technical writing is basically writing complex information in easy and understandable terms; it involves the usage of grammar, editing, use of graphics, tables, and charts in presenting the information.

Technical writing as a field is fast gaining importance. People from diverse walks of life are increasing becoming aware of the importance of technical writing. We at Black & White are capitalizing on this fact and offering quality training and technical writing services to our clients. Technical writing provides good growth opportunities as well as being a lucrative profession. A technical writer creates documents such as online help, user manuals, brochures, white paper, system manuals, reports, etc. Technical writing is often used as a stepping stone to progress to other fields, such as project management and analysis. Along with good writing skills, technical writers should have good computer skills and an analytic reasoning way of approaching issues. Tech writing is a very demanding profession. It is not a repetitive way of working. It can be hardly be boring. People opting to work as tech writers need to be creative, and think of different ways to approach a particular subject. They need to constantly acquire new skills and knowledge. They need to be skilled in using word processor as well as desktop publishing tools. Forums such as STC and TWIN provide assistance to aspiring technical writers and people looking to break into this field. STC is the world’s largest organization that was established in 1953. It was indeed a pleasant experience for Black & White to be a part of the annual STC meet of 2011 as a sponsor. These forums help in networking, finding jobs, meeting established and knowledgeable technical writers, honing up your communication skills and learning new software, etc. Technical writers are needed in almost any industry. Any company needs technical writers to work as part of their team.

A technical writing course helps aspiring technical writers to gain the necessary skills and improve their communication skills, and also helps them in gaining new software skills, as well as the necessary grammar usage. We analyze the needs of the technical writing requirements in the market and have architected our training program in a way that would aid the prospective writers to easily equip themselves in the industry and service the needs of the companies in the market .Technical writing as a profession is quite difficult, but it definitely is very interesting in terms of a career. A technical writer enhances the technical skills of the target audience as well as knowledge.

The aspects of a technical writer are to:

  • Understand the needs of the target audience, whether it is expert or novice.
  • Use precise and concise terms.
  • Conduct research such as the internet, question SMEs, gather necessary info from books, etc.
  • Usage of visual tools such as graphics, charts, tables and able to support them by describing them in an effective way.
  • Write in a simple way rather than use complex terms or make assumptions by analyzing the audience this is aimed at.

Thus, technical writing acts as an interface between the technical writer’s ideas and the target audience. There are 3 different types of technical writing. These are:

  •  End-user documentation: basically, end-user documents aims at usage of technical items and consumer products such as cell phones, ipods, and refrigerators. This type of documentation helps the novice in usage of the particular product, which is provided by instructions given in a user manual. The technical writer should be able to use the product effectively, only then will he be able to explain the product usage. The writer should anticipate any questions or problems the user might have and be able to provide solutions. The writer need not be a technical expert to do this.
  • Conservative technical writing: This form of writing mostly consists of white paper, research documents, programmer guides, and engineering reports. The writer involved in this type of writing should have a technical background preferably. This may be a necessary requirement which adds importance to the document.
  • Marcom: In simpler terms, also known as marketing communications in the form of advertising, product promotion, and marketing. Examples which are brochures, press releases, advertisements, etc. It was primarily a print medium but has now evolved into web copy.
  • Other than these, technical writing is also used for government proposals and projects, medical companies, private companies, pharmaceutical firms, banks, educational concerns, etc.

Thus, technical writing is of far more importance in today’s society. It is slowly gaining recognition, though there is still an acute shortage of technical writers. Technical writing programs do change one’s outlook of working in this particular field as compared to other fields of work. It enhances a person’s skills so as to enable him to work efficiently in such a demanding profession.

Black & White Tech Writing Solutions (P) Ltd.,

Marcom Writing(Marketing Communication Writing)

Marcom Writing Certification Program

Black & White Tech Writing Solutions brings you Marcom Writing Certification Program designed especially for writers and aspiring writers with a flair for marketing; and those who would want to enhance their creativity in writing. Our Marcom Writing program helps you develop marketing collaterals such as White Papers, Case Studies, Product Datasheets , and many more used across all industries.

For further information on this program reach us at +91 9986662740 / 9986206222 or /

Technical Writing as a Career

Technical Writing as a career

Technical communication is presentation of technical information through writing, speech, or any other mediums for a particular audience. Technical writing is a subset of technical communication; it is a process of resolving complex subject matters into simple conceptual and procedural information for a specific audience. Technical writers prepare, format, style, and edit such documents. Technical writing is not always writing about technology but it has a wide scope, spread across various fields, from finance, marketing, science, engineering, medical to electronic products and much more. Technical writers can document anything from a software requirement specification, a brochure , a training manual to an end user manual about how to use a mobile phone; thus catering to technical and non-technical audiences.

A Technical writer has a degree in Technical writing. Many tech writers have a diverse educational background. Generally, to qualify for a technical writing degree or a certification program, a graduation in any field is preferred. A degree in English or Journalism is a common find among many writers. As technical writing has a vast scope in various domains, a graduate from any field can take it up as a career. A common attribute among all tech writers is strong language skills.

Technical writing as a profession is quite interesting, being a writer, one gets to explore new domains and concepts. The work provokes the writer’s thoughts. Audience analysis makes technical writing a challenging profession, as the objective of technical writing is simplifying complex information to the end user. The end user might be anybody from an aeronautical engineer, a financial analyst, a chef to a layman. Hence, it is very essential for the writer to have an end user perspective towards the product or the service which the writer is documenting for.

The career graph in technical writing starts from being a technical writer, senior technical writer, team/group leader, and a documentation manager. A tech writer can also be in any level of the hierarchy in the management, depending upon the writer’s experience and the company policies.

Technical writing is relatively new in India but it has immense growth as the demand for the profession is on the rise. There are roughly around 3000+ tech writers in India currently as compared to less than 500 in the year 1997 ( given figures are as per my research from a few tech writing forums; the exact number was not be found anywhere ) The awareness and growth of the profession has increased proportionately to the increase of IT firms and BPOs in India. There is a huge requirement across industries for Technical writers.

The compensation a technical writer receives varies from different locations, and companies. An average pay for a technical writer fresher in India might vary from Rs 12,000 to 20,000. The growth rate in the position and the hike mainly depends upon the individual’s performance and other factors in the firm working for.